We are not really sure when the Sarona complex opened partly (because it is still not completely open), but when we passed the area today, on our way to the more established Azrieli shopping center, we noticed that some stores in the much awaited Sarona shopping area were already open, so we decided to go there to see what it was like. And while the Sarona area is far from "ready", we have to say it looks very promising so far! First of all, it is a nicer area to walk around in, at least in the spring and fall (in other words: when it is not too hot!), than most other shopping areas in Tel Aviv, for the simple reason that it is outside. There's also playgrounds for kids, some greenery, a fish pond etc., making this a perfect location for anyone going shopping with kids too. The historic buildings of Sarona have also been renovated really beautifully, so we would actually say that the area is worth visiting even if you are not shopping, but we suspect it will be pretty crowded at least in the beginning when it opens, which will probably make that a bit less enjoyable. There are several restaurants (including some really good ones, like Rustico) and coffee shops in the area as well, so you can really make a day of it if you do decide to come here. The area is located very close (we are talking a very short walking distance) to Azrieli Center, but has less, yet more unique stores than the big mall, in our opinion. So we will definitely be coming back when Sarona is fully ready! For now, we'd say that around half of the stores/companies are open.